If you hop on Google and search for “AI copywriting tools,” you’ll see that there are more or less a dozen choices to pick from. So, where do you start? Here’s a tip: cross-compare the popular ones first, like Jasper AI vs Copy AI.
Navigating the vast world of AI writing tools can be a real headache, right? You’ve probably found yourself lost in a sea of features, pricing plans, and promises, especially when it comes to the big players like Jasper AI and Copy AI.
But, hey, don’t sweat it!
We’re diving deep into the nitty-gritty of Jasper AI vs Copy AI to clear up the confusion. Stick around, and by the end of this review, you’ll know exactly which tool deserves that coveted spot in your content creation arsenal.
What are AI copywriting tools?
AI copywriting tools are software applications that utilize artificial intelligence to generate or enhance written content. These tools can be employed to craft more captivating headlines, elevate the overall quality of your writing, or even brainstorm fresh ideas for blog posts and articles.
Though AI copywriting software is still in its early stages, it offers immense potential for busy marketers and small business owners seeking efficient startup tools to produce content swiftly as part of their digital content strategy.
With the assistance of these AI writing tools, you can obtain the top-quality content necessary to keep your audience captivated without compromising your own time and energy.
The majority of these AI writing tools employ some machine learning to comprehend your writing style and provide suggestions for improvement. Some also incorporate natural language processing (NLP) to better understand grammar and syntax.
The finest writing tools can transform all this information into practical insights that you can apply to enhance your writing.
Now that we’re done with that, let’s proceed with the Jasper.AI vs Copy.AI review.
1. Jasper
Jasper AI is a game-changer for content creation, especially for writers and bloggers like us. Having used it for a while now, I’ve seen its evolution and the strides it’s made to improve.
Let’s dive into why I wholeheartedly recommend it.
First off, it’s a total win for those who want value for every cent of their money. It’s not the cheapest, but it’s also very effective, making it a go-to for many.
Now, the brand voice feature? That’s a game-changer. Maintaining a consistent tone across all content is crucial, and Jasper nails it with this feature. If you’re doubling down on making a solid voice for your brand, you’re going to love this feature.
The Jasper Chat is another feature I adore. It’s user-friendly and makes the whole content creation process feel like a breeze. It’s like having a conversation with a fellow writer.
However, it’s not all sunshine and rainbows. For those new to the platform, there’s a bit of a learning curve. It took me some time to get the hang of all its features.
While the AI is impressive, it’s also essential to remember to fact-check everything. It’s AI, after all, not a human expert.
Benefits
Jasper is widely used for a reason. So, how can you benefit from using Jasper?
Here’s how:
- A comprehensive suite of content creation features: Streamlines the writing process and enhances productivity. This allows you to produce high-quality content efficiently, giving you high-quality work for half the time needed for writing.
- Integrations with platforms like Microsoft Word, Google Docs, and WordPress: This enables writers and bloggers like you to enhance and publish content within familiar environments directly. This integration streamlines workflow, reducing the hassle of switching between platforms.
- Variety of customizable templates tailored to specific writing needs: Equips you with various customizable templates, ensuring you have a relevant starting point for diverse content requirements whenever.
Try Writing with Jasper!
Features
For writers and bloggers, using Jasper will equip you with the following features that can supercharge your writing:
- Jasper’s Boss Mode: Jasper’s Boss Mode empowers users to generate high-quality, human-like content swiftly, offering enhanced control over the writing process, from setting the tone to specifying style and voice. Subscribe to the Boss Mode Plan to use Boss Mode.
- Jasper Everywhere Extension: This feature ensures Jasper is available wherever users create content online, from CMS to email to social media.
- Brand Voice Training: Users can train Jasper on their style guide, product catalogs, company facts, and brand identity. Jasper can even scan websites to learn a brand’s voice directly.
- Advanced AI Engine: Jasper’s AI engine combines the best models from sources like OpenAI’s GPT-4 and Google’s models and then enhances the outputs with recent search data, brand voice, and tools that optimize for grammar and ranking on search engines.
- Plagiarism Checker: Jasper’s plagiarism checker, powered by Copyscape, ensures that the content you generate is unique by easily identifying any text that matches online content.
Pros
Cons
Pricing
Jasper AI offers a range of pricing plans designed to cater to different needs, from individual creators to businesses. The plans are flexible, with monthly and yearly billing options, and you can cancel anytime.
Here are the different pricing plans available:
- Creator Plan – $39/mo (save 20% when billed yearly)
- Aimed at individual content creators.
- Includes 1 seat, 1 brand voice, 50 knowledge assets, and access to over 50 templates.
- Ideal for writers and bloggers who need powerful AI features for content creation across various online platforms.
- Teams Plan – $99/mo (save 20% when billed yearly)
- Designed for teams or businesses managing multiple brands.
- Comes with 3 seats, 3 brand voices, and 150 knowledge assets.
- Perfect for content teams that need collaboration tools and advanced AI features for diverse brand content creation.
- Business Plan – Custom Pricing
- Tailored for larger enterprises requiring advanced control, security, and support.
- Offers unlimited features, custom templates, API access, and advanced analytics.
- Suitable for businesses that need a personalized AI solution with extensive features and dedicated support.
Who should use Jasper?
Jasper is a powerful tool for anyone who writes and creates content. Whether you’re into blogging or social media, where captions are everything, Jasper has much up its sleeve for your writing needs.
Below are examples of users who can best utilize Jasper:
- Digital Content Creators – You’re a passionate digital content creator, always searching for AI tools to enhance your writing and make your content stand out. Whether you’re crafting blog posts, social media captions, or email campaigns, Jasper AI can be your go-to assistant.
- Marketing Teams – As a member of a dynamic marketing team, you’re juggling multiple brands and campaigns. With Jasper AI, you can streamline your content creation process, maintain consistent brand voices across different campaigns, and collaborate seamlessly with your team members.
- Freelance Writers – You’re a freelance writer, managing multiple clients and always racing against tight deadlines. With Jasper AI, you can speed up your writing process, explore a variety of content templates tailored to different niches, and ensure that your deliverables are of top-notch quality.
Jasper
Jasper is at the top of its league. No matter what type of writing you’re involved with, Jasper carries a truckload of tools to help streamline and supercharge your various writing needs. Ready to write high-quality materials?
2. Copy.AI
Copy AI is another writing tool that’s worth trying. Now, let’s get real for a moment. The intuitive user interface? A total breeze, even for someone who’s not super tech-savvy – it’s very simple!
And the wide range of templates is also a key feature for me (a little behind Jasper). The Supercharge Mode is also a lifesaver when I’m looking to spice things up or need that extra boost of creativity.
But, as with all things, Copy AI also has its quirks. I’ve had moments where I’m drumming my fingers, waiting for content because of the occasional lag – not a lot would love this.
There have been times when the content also felt a bit…random? Copy AI also definitely keeps you on your toes with fact-checking, but it’s the same with Jasper.
So, would I recommend Copy AI to fellow writers and bloggers? Absolutely, but with a little asterisk.
Copy AI is fantastic for quick, creative content generation, but always keep your editor hat on and be ready for some tweaks here and there.
Benefits
A lot of its users hail Copy AI for the many benefits they’ve gained as content creators and marketers. If you’re going to try it, what can you expect?
Here’s what:
- Intuitive User Interface: Makes the platform easy to navigate and use, even if you’re not tech-savvy. This benefit ensures a smooth and efficient content creation process.
- Wide Range of Templates: Equips you with diverse templates, catering to various content needs from blog posts to social media captions, allowing you to craft tailored content quickly.
- Supercharge Mode for Enhanced Content Generation: Offers an advanced level of content generation, amplifying the tool’s capabilities to produce more creative and refined outputs.
Write with Copy.AI!
Features
Regardless of what you need from your AI writing tool, using Copy.AI can bring you a host of pretty neat features that will help your writing process run smoother and faster.
- Workflows (Beta): Teams can define a workflow, verify results, and execute it in bulk, catering to various needs like eCommerce, social media, SEO, and sales.
- Brand Voice: Ensures consistent brand identity across all content pieces, ensuring the AI-generated content resonates with the brand’s unique voice.
- Chat by Copy AI: An efficient tool designed for brainstorming, overcoming writer’s block, assisting in research, and personalized copywriting.
Pros
Cons
Pricing
Copy AI offers a variety of pricing plans tailored to cater to different needs, ranging from individuals just starting with AI-powered solutions to large organizations ready to deploy generative AI at scale.
Here are the different pricing plans available:
- Free Plan – Free forever
- Aimed at individuals just starting with AI-powered solutions. It offers 1 seat, 2,000 words in chat, and 200 bonus credits.
- Ideal for individuals or beginners who want to explore the platform without any financial commitment.
- Pro Plan – $36/mo (billed $432/yr)
- Designed for entrepreneurs or small teams. It provides 5 seats, unlimited words in chat, and 500 workflow credits.
- Suitable for small teams or entrepreneurs looking to maximize their content output.
- Team Plan – $186/mo (billed $2,232/yr)
- Tailored for growing teams. Offers 20 seats, unlimited words in chat, and 3k workflow credits.
- Best for medium-sized teams integrating AI into their daily routines.
- Growth Plan – $1,000/mo (billed $12,000/yr)
- For businesses aiming for exponential growth. Provides 75 seats, unlimited words in chat, and 20k workflow credits.
- Ideal for larger businesses looking to harness AI for significant growth.
- Scale Plan – $3,000/mo (billed $36,000/yr)
- For organizations deploying generative AI at a large scale. Offers 200 seats, unlimited words in chat, and 75k workflow credits.
- Suitable for large organizations with extensive content needs.
- Custom Enterprise Plan – Contact sales for pricing
- For organizations wanting generative AI and automation with robust security and oversight capabilities.
- Perfect for enterprises that require a tailored solution with advanced features and dedicated support.
Who should use Copy.AI?
Because Copy.AI is easy and simple to use, a wide range of users has come to utilize its many features for writing and content marketing.
But if we really look at it, below are some of the best users who can maximize an AI writing tool like Copy AI:
- Solo Entrepreneurs
- You’re a self-driven individual with a vision, always on the lookout for copywriting tools to elevate your brand’s content. With Copy AI, you can quickly generate creative content for your website, social media posts, and marketing campaigns, ensuring you maintain a consistent brand voice.
- Content Marketing Teams
- As part of a bustling content marketing team, you’re constantly juggling multiple campaigns and deadlines. Copy AI can be your team’s secret weapon, allowing you to produce diverse content formats efficiently, from blog posts to email sequences.
- Freelance Content Creators
- You’re a freelancer managing a diverse portfolio of different clients with different copy needs. With Copy AI, you can expedite your writing process, explore many content templates, and consistently deliver high-quality work as you ace one project to another.
Copy.AI
Copy AI is a digital writing buddy worth trying. Whether you’re drafting blog posts or catchy social media captions, this tool’s got your back. With a user-friendly interface and a plethora of templates, it’s like having a creative genius on standby. Give it a whirl, and let the magic unfold!
FAQs
Conclusion
We’ve delved deep into platforms like Jasper AI vs Copy AI, and it’s clear that these AI tools are game-changers. They absolutely bring a ton to the table.
From intuitive interfaces to a wide array of templates, they’re designed to make our content creation journey smoother and more efficient.
But remember, while these AI writing software can supercharge our writing process, it’s our unique needs that will help inform which of the two you really need. Also, regardless of which you choose, make sure that it helps your voice and personality shine.
Brian Shelton is an entrepreneur, marketer, and life-long learner committed to helping businesses achieve impactful results. He founded Grow Predictably to provide tailored marketing strategies to generate predictable, profitable growth. With over a decade of experience in the industry, Brian has helped businesses, large and small. reach their goals and drive positive change in the world.