You have a product people want. Growth almost always comes down to one constraint, even when teams are busy chasing twenty tactics. The Growth Gap Scan grades your funnel and names yours, the same diagnosis I run before building a client's growth engine.
Free. Takes about 2 minutes.
Results I have driven across 15+ years, in house and consulting. The principle travels. If it has a funnel and a bottleneck, the method works.
15+ years building growth systems for
Roles and consulting engagements, 2008 to 2026. Logos represent prior work history, not current endorsements.
One campaign or channel pops, then goes quiet.
Sales swing up and down and you can never call next quarter.
You have stalled and you are out of new ideas.
The belief that the answer is one more tactic is the actual problem. The gap is rarely where teams go looking. Most pour money into the top of the funnel while the real leak sits downstream, in the gap right after the sale where a buyer waits to find out if the promise was real. Growth is usually a retention problem wearing an acquisition costume. The Growth Gap Scan is built to find that leak, wherever it actually is, before you spend another dollar guessing.
Needs a repeatable pipeline beyond founder led sales to improve activation and LTV.
Wants a clear read on where the funnel is actually leaking so the next quarter is not another guess.
Needs a repeatable demand and follow up engine to plug into each client account.
An adjacent fit: the same diagnostic method applied to a service business.
Every channel, asset, and funnel that turns a stranger into a customer, laid out as one connected system.
Growth Gap Marketing, my diagnostic approach built on the Theory of Constraints, names the single bottleneck capping your growth so we clear that first, instead of twenty things at once. The Growth Gap Scan is the free, public version of this same diagnosis.
The few moves that clear the constraint, executed, measured, and fed back into the system.
Most teams pile on tactics. We name the single constraint capping your growth, clear it, then move to the next one. Diagnose. Clear. Measure. Repeat.
Three simple steps from scan to fractional CMO.
Two minutes, and you see your real growth gap.
We install the engine that clears your constraint.
Most clients keep me on as their Fractional CMO once the engine is installed.
At Southwest Airlines, a single A/B test I led drove a 14.1% sales lift and a 13.2% lift in loyalty sign-ups, the biggest single-test result on the team at the time.
At a global beauty and skincare brand, I partnered with regional markets to run 12 plus A/B tests.
I took Grow Predictably's Ahrefs domain rating from 0 to 44 from a cold start.
“His strategic insights have been instrumental in transforming my business, leading to a significant increase in profits. He has a knack for identifying opportunities for growth.”
“An AI marketing professional who introduced me to the amazing world of AI technology. Patient, timely, incredibly knowledgeable. He significantly improved my productivity and deepened my interest in AI.”
“Brian helped me reframe AI, not as a tool that simply executes tasks, but as a true thinking partner. It improved my reasoning, creativity, and overall quality of work.”
“Super responsive, knowledgeable, and really thoughtful in his approach. He didn't just deliver the automation and call it a day. He might not be the cheapest, but he's worth every penny. I'd absolutely hire him again.”
“Brian transformed this headache into a seamless, automated solution. He delivered beyond my expectations, providing actionable insights for expense optimization. If you need a creative and reliable automation expert, Brian is the solution.”
Quotes condensed for readability; full text available on LinkedIn and Upwork. Individual results vary based on market, offer, and implementation.
I blend a clear customer-journey map, a growth scorecard, and a sales canvas with hands on implementation. The result is a system you can actually run, not a deck you file away.
DigitalMarketer Certified Partner (since 2020)
MIT Digital Analytics Certificate
Optimizely A/B Testing Certified
Make.com AI and Automation Certified
Tiny Habits Certified Coach (BJ Fogg)
MS, Marketing, University of Texas at Dallas
15+ years across in-house and agency marketing roles.
The Three Pillars of Your Growth Engine
Positioning, offers, content engine, outbound/partners.
Lifecycle messaging, follow-up automations, deal acceleration.
Onboarding, delivery checkpoints, NPS + expansion plays.
15+ years across in-house and agency marketing roles, and I saw the same pattern: strong products trapped by unpredictable growth.
I started Grow Predictably to build the systems I wish I had, ones that create freedom, not just revenue. I am not just an implementer. I am your dedicated growth partner.
We are committed to your success. Our promise is that we will work alongside you until every system outlined in your Custom Growth Blueprint is built, tested, and fully operational.
Two minutes in the Growth Gap Scan and you walk away knowing the one thing capping your pipeline. Free, no obligation.
Free. Takes about 2 minutes.
