go highlevel crm review

Are you looking for a tool that can simplify the process of managing your clients?

Do you want to keep track of your email, project management, and billing in one platform?

In this Go HighLevel CRM review, let’s find out if this CRM can really take your management game to the next level.

We wish managing clients and projects were simpler, but that isn’t always the case, right?

Most especially when you’re trying to use multiple tools and software that don’t work well together—trust me, I’ve been there.

That’s why I gave Go HighLevel CRM a go to see if it will meet the expectations of many entrepreneurs, just like me when it comes to adding ease to the day-to-day processes of running a business.

And I know you’re eager to find out, too.

If you’re looking for the best CRM software for marketing agencies or your marketing campaigns, this GoHighLevel review may just reveal the all-in-one solution you need!

Let’s get right into it.

Fast Facts about Go HighLevel

  • All-In-One Marketing Platform: HighLevel consolidates all your marketing tools into one platform, eliminating the need to juggle multiple platforms and streamlining your marketing efforts.
  • Lead Capture and Nurture Automation: The platform offers intuitive tools for capturing leads through landing pages, surveys, forms, and more, coupled with automation features to nurture these leads into customers.
  • Comprehensive Sales Funnel Management: With full-featured page builders, HighLevel enables the creation of websites, funnels, and landing pages tailored to effectively capture and convert leads.
  • Advanced Communication Tools: HighLevel facilitates multi-channel communication with leads via phone, SMS/MMS, email, and Facebook Messenger, ensuring no lead goes unattended.
  • Customizable Course and Membership Areas: The platform supports the creation of fully customizable courses and membership areas, allowing unlimited users, offers, and products. This elevates the value provided to your clients or for your own business.

What I Like

  • Lots of Features: GoHighLevel CRM has so many features, it’s like a one-stop-shop for all your marketing needs. This is great because you can do everything from one place, which makes things a lot easier and faster.
  • Easy to Get Started: They’ve made it simpler to get going than before, which is awesome. It means you can quickly get up to speed and start doing your thing without wasting time figuring out how to set everything up.
  • Saves Money: Combining all the tools you need in one spot can save you a bunch of money. This is especially good for smaller businesses or anyone trying to make the most out of their budget while still getting all the features they need.
  • Solid CRM: The CRM part of GoHighLevel is super reliable. It can handle everything you throw at it, making sure your business runs smoothly day in and day out.

What I Dislike

  • Takes Time to Learn: Getting used to GoHighLevel can take some time, which might be tough if you’re already swamped with work. It’s a bit of a downside since you have to spend extra time learning how to use all the features properly.
  • Can Be Overwhelming for Newbies: If you’re new to this kind of platform, the sheer amount of features can feel a bit too much at first. Without someone to guide you, it might take a while to figure out where to start and how to use everything effectively.

Quick Verdict

Straight off the bat, Go HighLevel CRM is a machine. The first time I fired it up, I was surprised.

I’m talking about a mish-mash of every marketing tool that is commonly used by the average marketer or business owner, all stuffed into one platform.

It’s got everything – sales funnels, email blasts, you name it.

But here’s the thing, it’s a double-edged sword.

The sheer amount of stuff in there can be a bit much, especially if you’re just starting out.

It’s kinda like being handed the keys to a supercar without knowing how to drive.

You’re gonna need someone to show you the ropes, or you’ll be spinning your wheels for a bit.

On the flip side, once you get the hang of it, you instantly begin to realize how much of a power tool it is as you familiarize its many different features one by one.

You’ll rarely find yourself wanting it to do something more.

And if you do get stuck, the GoHighLevel team is there to bail you out. So, no worries.

So, would I recommend it? Yes, but grab a guide or lean on their support team to really make it shine.

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GoHighLevel logo black

GoHighLevel: Everything Your Agency Needs

4.7 on Trustpilot

HighLevel Is Everything Your Agency Needs To Succeed! It is the first-ever all-in-one platform that will give you the tools, support, and resources you need to succeed with your agency.

Who Should Use It

  • Marketing Agencies: Got a marketing agency and drowning in tools? This is your lifesaver. It throws everything you need into one spot, so you can quit the juggling act and keep your clients happy.
  • Sales Teams in Growing Companies: If your sales team is trying to keep up with your company’s growth, this tool is for you. It helps track leads, follow up, and seal deals faster, making your life a lot easier.
  • Digital Marketers: For those of you looking to boost your online game, this platform’s got your back. From building landing pages to sending out automated emails, it makes sure you’re grabbing and keeping attention without breaking a sweat.
  • Business Owners on the Rise: If you’re all about growing your business, this tool is like your right hand. It simplifies a ton of stuff like bookings and payments, so scaling up feels less like a mountain climb.

Who Shouldn’t Use It

  • Solo Bloggers: If blogging’s your solo gig, this might be overdoing it. It’s great for the big leagues but probably too much for just writing and posting your thoughts.
  • Startups Watching Every Penny: If your budget’s super tight, this might not be the best time to jump in. It’s awesome, no doubt, but maybe start with something that doesn’t stretch your wallet too thin.
  • People Who Just Need Simple Contact Management: Just looking to keep track of contacts? This could be way more than you need. It’s built for doing a whole lot more than just managing a list of names.

Product Overview

GoHighLevel is a modern-age marketing automation tool that enables agencies with marketing automation to manage clients and projects in one place.

It’s a powerful tool that offers a variety of features that make it an ideal choice for a wide array of marketing needs.

GoHighLevel is a marketing hero. This initiative aims to bring together the most useful marketing tools under one roof.

The TLDR of my Go HighLevel review is this: If you’re in the business of managing marketing campaigns, crafting sales funnels, and designing landing pages, then Go HighLevel is a strong choice for you.


GoHighLevel CRM is a full-suite software that can help you build websites, funnels, landing pages, surveys, and forms. It can also schedule online appointments, do follow-up campaigns, do messaging, collect payments, and more.

I highly recommend that anyone in marketing give it a try.

The big advantage of this product is that you can get a lot of benefits under just one platform.

Personally, I don’t like giving up quality for a cheaper price, and I’m relieved to discover that Go HighLevel is in fact an upgrade, despite being pricey.

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GoHighLevel logo black

GoHighLevel: Everything Your Agency Needs

4.7 on Trustpilot

HighLevel Is Everything Your Agency Needs To Succeed! It is the first-ever all-in-one platform that will give you the tools, support, and resources you need to succeed with your agency.

Personal Opinion

After hearing about what other marketing agencies are doing, especially on forums and YouTube, I decided to try GoHighLevel CRM.

Here’s what I think about the GoHighLevel CRM after trying it.

After seeing the different features of GoHighLevel CRM, so many marketing platforms come to mind that Go HighLevel has combined inside its app.

When I first used it, to be honest, my first impression was, “This has so much!

GoHighLevel CRM offered so many features that it took me a while to understand how each feature ties into the other.

It’s so obvious how packed the software is in terms of features that after a while of using it from the introduction, I find that its number of features both serve as a pro and con.

If you’re a beginner, I suggest that you do not dive into this software without having a resource person or someone who can take you by the hand when navigating the tool.

It’s not something that you can explore alone (unless you’re really that patient).

GoHighLevel CRM is equipped with so many features for marketing agencies that it’s very easy to get overwhelmed and fall off of learning the ins and outs of all the tools and features.

side Note

If you don’t have someone who can walk you through the GoHighLevel CRM, don’t worry. Their team can help set you up for success – more of this below.

But on the good side, because you have a powerhouse marketing platform helping you to create sales funnels, email marketing, landing pages, customer relationship management, etc., you’ll find that there’s also very little left for you to wish for outside of GoHighLevel.

If you’re a small marketing agency that just started investing in marketing automation or you’re just starting to explore marketing tools, a CRM like GoHighLevel’s can give you practically all the tools you need – and maybe even more.


As we all know, price is always a major consideration when choosing a CRM system.

GoHighLevel is no exception.

The GoHighLevel pricing system is very affordable, so you can get all of the features and benefits without having to dish out so much for the cost.

Two different plans differ in pricing: Agency Starter and Agency Unlimited.

Agency Starter Account


Standard Plan Highlight

Standard includes:

  • Twilio – Enter your API to enable two-way texting
  • MailGun – Enter your own API for unlimited sending
  • Single Account – Setup 1 client or use your own agency

Agency Unlimited Account


Premium Plan Highlight

Premium includes:

  • Twilio – Enter your API to enable two-way texting
  • MailGun – Enter your own API for unlimited sending
  • Single Account – Setup 1 client or use your own agency

Added Features:

  • Unlimited Sub Accounts – Create as many accounts as you’d like for your clients or other businesses
  • Branded Desktop App – Out of the box, you’ll have the ability to use your own domain and customize the look and feel of the platform

At the starter level, you may create one account for $97 per month that can be used by either a customer or your own agency. This one is recommended for smaller agencies that have fewer clients.

It can be integrated with Twilio and Mailgun using APIs.

If you want more than the basic account, you can upgrade to the Unlimited account for $297 per month. In this account, you may add unlimited accounts.

There’s also a desktop app that allows you to use your own domain and customize the marketing platform to suit your needs.

Each of the accounts comes with a free 14-day trial. I would suggest using the unlimited account during the trial so that you can understand all of the tool’s features and add unlimited sub-accounts.

The price is very reasonable, especially when you compare it to other CRM systems on the market.

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GoHighLevel logo black

GoHighLevel: Everything Your Agency Needs

4.7 on Trustpilot

HighLevel Is Everything Your Agency Needs To Succeed! It is the first-ever all-in-one platform that will give you the tools, support, and resources you need to succeed with your agency.

Features Breakdown

GoHighLevel CRM is a powerful tool for businesses of all sizes. It offers a wide range of features.

If you want to skim through the different features that Go HighLevel offers, below is a compilation.

Lead Capture

Picture this: you need a way to grab attention online and gather info from potential customers.

Go HighLevel’s Lead Capture is your go-to.

It’s got this page builder that’s super easy to use. I mean, drag-and-drop easy.

I tried it out, making pages that really pull people in.

You can do the same and start seeing those leads pile up.

Online Appointment Scheduling

Ever get tired of the endless emails just trying to set a time to chat? Well, there’s good news.

Go HighLevel has this built-in calendar that lets people book time with you without all the back-and-forth.

I gave it a whirl for booking meetings, and it’s a game-changer.

You’ll wonder how you managed your schedule without it.

Automated Follow-ups

Staying in touch with folks interested in what you offer is crucial but can be a real chore.

Here’s where Go HighLevel steps in.

With its automated follow-ups, I managed to keep conversations going with leads across different channels—phone, text, email, you name it.

It feels like you’re everywhere at once, without really trying.

check it out
GoHighLevel logo black

GoHighLevel: Everything Your Agency Needs

4.7 on Trustpilot

HighLevel Is Everything Your Agency Needs To Succeed! It is the first-ever all-in-one platform that will give you the tools, support, and resources you need to succeed with your agency.

Membership and Course Management

Thinking about sharing your expertise through courses or a membership site? Go HighLevel makes this super simple.

I rolled out my own course and got great feedback.

The platform supports unlimited video hosting and users, so whether you’re looking to earn or just share knowledge, it’s got you covered.

Pipeline Management

Keeping track of where leads are in your sales process can get messy.

But, with Go HighLevel’s Pipeline Management, it’s surprisingly straightforward.

I used it to see exactly who was ready to take the next step and who needed a bit more nurturing.

It’s like having a clear map of your sales process.

Payment Collection

Talking money can be awkward, but not with Go HighLevel.

Thanks to its Stripe integration, collecting payments is smooth and professional.

Whether you’re selling products or services, it streamlines the process beautifully.

I found it took a big weight off my shoulders.

Analytics and Reporting

Flying blind isn’t fun for anyone.

That’s why the Analytics and Reporting dashboard from Go HighLevel is something I’ve come to rely on.

It shows you the nuts and bolts of how your campaigns are doing and where your money’s coming from.

I used it to tweak my approach, and it’s been invaluable for making smarter business decisions.

Setting Up Stage

Here’s a little peek at what users can expect upon starting their accounts in HighLevel.

First thing, and this is exciting, HighLevel will offer a ‘Done for You’ Setup that will set up all the technical parts of jumpstarting your HighLevel account.

The image below includes a list of all the inclusions of the ‘Done for You’ Setup. Of course, this comes with a cost.

If a one-time fee of $299.00 sounds good to you, you might save a ton of time (and stress) setting up your account, especially if you’re new.

1 typ

After accepting or skipping the offer, you’ll be directed to this page, where you will provide some necessary information about your business.

3 about business

After that, some more technical details about your business.

4 address

Right after, HighLevel will inquire about the tools you already use outside of HighLevel. Once you start using HighLevel, you’ll be using more of these tools conveniently inside of HighLevel.

Exciting, right?

5 current tools

Once you provide all the relevant details for your HighLevel account, you’ll be brought to your dashboard.

6.1 beginning dashboard

Listen up, for those of you who chose to skip the ‘Done for You’ Setup offer, don’t worry. You can always opt to join the kickoff call by HighLevel, as seen in the area pointed to by the green arrow in the image above.

Top 3 Alternatives

If you’re in the market for a CRM, it’s very easy to come across GoHighLevel. It’s a popular choice, especially for marketing agencies. But it’s not the only option out there.

If you feel like checking out other tools that are close to Go HighLevel, your top choices are:


image 15

Salesforce CRM has a few tricks up its sleeve that give it an edge over Go HighLevel. It’s not just a CRM. It’s an AI-powered platform that provides actionable insights, helping businesses attract and retain customers. Salesforce also integrates with Slack, making team collaboration a breeze.


image 19

Zoho CRM seems to have a few cool features that Go HighLevel doesn’t. It has an AI assistant named Zia that can manage your CRM data, predict sales trends, and even chat with you. Zoho CRM also offers a sales process builder to help you define and streamline your sales process.


image 13

Compared to Go HighLevel, HubSpot CRM has an AI email writer that can help you craft effective emails in no time. It also offers a meeting scheduler and live chat software, making connecting with customers easier for your team. Plus, HubSpot CRM provides real-time tracking and analytics so that you can keep an eye on your sales performance.

As I look at Go HighLevel in the landscape of CRM solutions, I see it as a strong contender for businesses that need a comprehensive, all-in-one platform for managing their marketing, sales, and customer service.

Compared to Salesforce, Zoho CRM, and HubSpot, Go HighLevel holds its own with its robust suite of features.

It’s like a Swiss Army knife for businesses, offering everything from lead capture and appointment scheduling to management and robust reporting.

But what sets it apart is its simplicity and focus on agencies.

It’s designed to be easy to use, making it a great fit for agencies managing multiple clients and campaigns with its unlimited accounts feature.

So, if you’re an agency or small business owner looking for a tool that can handle all your marketing and sales needs without the complexity, Go HighLevel is definitely worth a look.


GoHighLevel provides agencies with everything they need to manage their client’s leads, websites, funnels, calendars, and many other services.

The founder, Shaun Clark, was dedicated to helping businesses grow and succeed and saw the need to make a tool like HighLevel to address this goal.

CRM stands for customer relationship management, and it’s a system you can use to track your interactions with customers and prospects.

It can help you better understand your customers’ needs and preferences so you can provide them with the best possible service.

Additionally, CRM data can be used to create marketing campaigns that are more likely to succeed.

Yes, CRMs are considered software.

They’re used to manage customer relationships and track customer data to create a picture of how your customers are interacting with your brand, how your business is doing in sales, and the effectiveness of your marketing campaigns.

GoHighLevel is used for creating insightful dashboards. It can help you track your company’s key performance indicators (KPIs) and see how they are performing over time.

A CRM (customer relationship management) system is an essential part of any business.

It helps you keep track of your customers, their contact information, what products or services they’ve purchased from you, and more.

This information can be used to create targeted marketing campaigns and to provide better customer service.

There are a variety of CRM software tools on the market, each with its own set of features.

When selecting a CRM tool, it’s important to consider your company’s needs and budget.


Overall, GoHighLevel CRM is an excellent CRM for agencies to ace their marketing campaign and excel in digital marketing.

It has all the features you need to manage your clients and projects effectively.

The support team is outstanding and always willing to help.

If you are looking for a CRM for your marketing agency, Go HighLevel CRM should be one of your top choices.

If you check out other reviews, you’d find that there are a lot of comments that share the same sentiment as this review.

This only shows why you should give GoHighLevel CRM a try.

I hope this review has been helpful. If you have any questions, please feel free to leave a comment in the comments section below.

I’d be happy to help you choose the ideal CRM that’ll suit you perfectly.

check it out
GoHighLevel logo black

GoHighLevel: Everything Your Agency Needs

4.7 on Trustpilot

HighLevel Is Everything Your Agency Needs To Succeed! It is the first-ever all-in-one platform that will give you the tools, support, and resources you need to succeed with your agency.