Sales Strategy - Grow Predictably

September 19, 2023

10 Retention Metrics + CVJ = Reducing Customer Acquisition Cost

Picture this: our friend Bob, a savvy business owner, was once like a hamster on a wheel, constantly chasing new customers and watching his acquisition costs skyrocket. Sounds familiar? Well, you're not

by Brian Shelton

Digital Marketing

Ecommerce Strategy

Sales Strategy

September 18, 2023

6 Ways to Design An Irresistible Offer (Starting w/ Customer Avatars)

Remember when you came across an irresistible offer, and it worked on you? The kind that made you click "add to cart" faster than a lightning bolt? That's our focus

by Brian Shelton

Sales Strategy

June 16, 2023

The One-Call Close: Top 7 Tips to Boost Your Sales Success

Sealing the deal can be a challenging journey, often requiring several discussions before reaching a successful conclusion. Each time you reach out to a prospective client to sell something, you must

by Brian Shelton

Sales Strategy

Full-funnel Marketing

June 14, 2023

What is Funnel Velocity: 8 Best Tips to Close More Sales

How fast are your leads moving through your sales pipeline? Are they progressing at a pace that drives results, or do they seem stuck, causing you to worry about your

by Brian Shelton

Sales Strategy

June 12, 2022

Selling With A Story: 6 Ways to Captivate During Your Sales Process

In the hustle and bustle of modern life, capturing someone's attention can feel like an uphill battle. But have you considered the power of storytelling? A compelling narrative can grab people's

by Brian Shelton