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Digital Marketing

seo vs ppc
Digital Marketing
Advertising
SEO
February 8, 2023

SEO vs PPC: The Differences & When to Choose One vs Both

Figuring out when to choose SEO vs PPC – or both – can be challenging because many people out there have had success with SEO and many have also had
by Brian Shelton
Digital Marketing Operations
Digital Marketing
Digital Marketing Operations
December 6, 2022

Digital Marketing Operations: 8 Best Ways to Power Up Your Campaigns

Businesses today need to employ a multifaceted marketing strategy to reach their target consumers. However, many marketing teams find themselves struggling with the ever-changing digital landscape. Trying to keep up
by Brian Shelton
the four c's of marketing
Digital Marketing
November 10, 2022

The Four C’s of Marketing: 4 Guaranteed Ways to Create Loyal Customers

In order to create a loyal customer base, businesses need to focus on more than just their brand and what they're selling. It's important to keep potential customers in the
by Brian Shelton
Why is Email Marketing Important 1
Email Marketing
Digital Marketing
October 27, 2022

Why is Email Marketing Important to Your Business? Top 10 Benefits

Email marketing campaigns are an excellent digital marketing strategy aside from social media marketing. Despite its importance, many businesses don’t take full advantage of email marketing or don’t know how
by Brian Shelton
Marketing Innovation Strategy
Strategy
Content Marketing
Digital Marketing
October 26, 2022

Marketing Innovation Strategy — 8 Practices to Stay on Trend

The world is changing rapidly, and the trend is toward a more personalized experience. To keep up, businesses must embrace innovation. Setting up a marketing innovation strategy can help you
by Brian Shelton
Digital Advertising
Digital Marketing
Advertising
October 16, 2022

Digital Advertising: What Beginners Must Know + 6 Best Examples

There's no doubt that digital advertising is a huge part of today's marketing landscape. But what, exactly, is it? And more importantly, how can you use it to reach your
by Brian Shelton
best social media practices
Digital Marketing
Content Marketing
Social Media
September 28, 2022

10 Best Social Media Practices that Winning Businesses Follow

Almost every business has a social media presence today. Did you know that there are 30 million company social media accounts on LinkedIn alone? Indeed, social channels have become an
by Brian Shelton
Lead Magnet
Digital Marketing
Content Marketing
Email Marketing
September 9, 2022

9 Lead Magnet Examples That Consistently Work — How Should You Choose?

Your product or service is up and ready. But it won't get anywhere near your target audience just yet without your prospects on your email list. What you need to
by Brian Shelton
Sales Funnel Template
Digital Marketing
Strategy
August 30, 2022

Sales Funnel Template: How to Build a Funnel with these 9 Insider Tips!

Sales funnels are one of the most important tools a business can use to increase sales and revenue. However, many people don't know how to create a sales funnel template
by Brian Shelton
Digital Content Strategy
Digital Marketing
Content Marketing
Strategy
August 29, 2022

How to Build a Digital Content Strategy in 2023 – 5 Key Steps

It's 2023 and digital content is still king. In fact, it has only become more important in the past few years. Did you know that 91% of businesses use social
by Brian Shelton
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Disclosure: Some of the links in this post are 'affiliate links'. This means if you click on the link and purchase the item, I will receive an affiliate commission.

  • Advertising
  • Agencies
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  • Content Marketing
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  • Digital Marketing Consultation
  • Digital Marketing Operations
  • Ecommerce Strategy
  • Email Marketing
  • Entrepreneurial Mindset
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  • Online Business
  • Optimization
  • Reviews
  • Sales Strategy
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